The Solution
A unique CMS was created to bridge both publishing and mall activities. This allowed immersive engagement between native content and mall promotions, backed by in-depth analytics and bespoke creative content solutions.
A unique CMS was created to bridge both publishing and mall activities. This allowed immersive engagement between native content and mall promotions, backed by in-depth analytics and bespoke creative content solutions.
A state of the art platform, with un-paralleled UX and functionality where traffic and engagement surpass projections.
Real-time, comprehensive data capture and analysis is at the heart of the build. Understanding our consumer navigation, points of interests and inspirations allows us to better curate the customer journey.